New Products Training & Resources
Unlock a wealth of free resources designed to fuel creativity, optimise product and packaging development, and elevate your portfolio. Gain valuable marketing and branding insights to transform your ideas into successful commercial ventures. Leverage our step-by-step toolkits to confidently navigate the journey of bringing your product to market.
Please note that the courses on our directory were free at time of posting and some offer optional certificates with potential charges.
Product Innovation
- Diploma in Innovation Management for Food & Beverage Manufacturing (Training Course)
- Innovation: From Plan to Product (Training Course)
- Innovation Training Series (Training Videos)
- Idea Development: Create & Implement Innovative Ideas (Training Course)
- Introduction to Design Thinking & People Centred Design (Training Course)
- Consumer Perception, Emotion & Cognition (Training Course)
- Diploma in Consumer Psychology (Training Course)
- International Policies on Competition Law (Training Course)
- Retail Fundamentals (Training Course)
- Retail Management: Customer Interactions (Training Course)
- The art of innovation (Training Video)
- 10 Templates for your Innovation Process
- Free Trademark Search
- Journal of Innovation Management
- Journal of Innovation & Entrepreneurship
Marketing
- Diploma in Marketing Management (Training Course)
- Marketing Strategy Courses
- Diploma in E-Commerce Web Development (Training Course)
- Retail Management – Merchandising, Distribution & Marketing (Training Course)
- Diploma in Social Media Strategy (Training Course)
New Product Toolkits
- New Product Design Brief Template
- Product Opportunities Questionnaire
- Package Opportunities Questionnaire
- Package Design Checklist
- Package Interaction Guidelines
- Brand Agency Brief for Labels & Artwork (Template)
- Innovation Process Infographic
- Assessing New Markets Questionnaire
- Food Values Questionnaire
- Consumer Sensory Infographic
- Brand Builder Tool
Food Trends
- Top Global Consumer Trends 2024
- Consumer Lifestyle Trends
- Inside The Food & Beverage Industry: History, Trends & Impact
Product Development
- New Product Development (Training Course)
- Product Management Fundamentals (Training Course)
- Portfolio Analysis in a Food Business (Training Video)
- 8 Step Guide to Researching Market Entry
- Establish Food Values for Your Product Strategy (Training Video & Toolkit)
- Product Opportunities Guide & Training Video
- Creating New Foods: The Product Developers Guide
- New Product Design Brief Explained
- Establishing Effective Metrics for NPD Success
- Product Testing in the Development Process
- How to Create a Product Concept Test
Package & Label Development Resources
- Package Design
- Package Opportunities Guide & Training Video
- Packaging Blogs & Resources
- American Package Museum
- Guide to Best Practices for Print
Our Manufacturing & Supply Chain page has additional information on Packaging